ONE EPIC YEAR OF CHEESE!
The Mould Cheese Collective End of Year Wrap Up!
2022 saw a return to our ‘event normal’ and sheesh, did you all turn out in droves to help celebrate and champion the best darn cheese makers in Australia.
It was a massive year as we not only smashed previous event records, but also headed to Hobart for the very first time. So before we begin, we're sending you all a massive THANK YOU for being with us.
Throughout the year we gained an incredible amount of insights, learnings, facts and stats from “our year of cheese” which we've compiled in our annual POST END OF EVENT REPORT.
There is a lot there so what we’ thought we’d do is share with you some of the key highlights.
But to put it mildly ... 👇🏻
The MOULD - A CHEESE FESTIVAL is now an 9,600 person audit on the current state of play of Australian cheese on the east coast of the country.
For the curd nerds amongst you, here are some of the insights from our festivals.
We recon this offers super insights into how you, dear cheese lover, are so incredible enthusiastic and passionate about great Australian Cheese.
SALES BY MILK TYPE
The cows have it but it was amazing to see the increase in popularity of alternate milks like goat and sheep.
SALES BY CHEESE TYPE
6.3 tonnes is A LOT of cheese!
Here is how it all played out at the end of the fetival campaign.
Its always so good to see such a diverse range of cheese types being purchased.
It just means you love ALL the cheese!
READ MORE ABOUT BLUE HERE!
2022 was certainly the year of Blue Cheese.
Over 550 kilos were were sold on event days.
On top of that, it was also the highest sales by value.
Its clear you love Blue Cheese and when you have the likes of Milawa and Grandvewe in the Top 3 Peoples Choice, it’s easy to understand.
These were of course a great whey (ahem) to get a super selection of cheese from each producer. These were generally mix of brie styles, harder types (like Cheddar in particular) and of course, Blue Cheese.
But who were the ultimate favourites on the day?